Why WordPress?

Why WordPress?

Yesterday I was helping out a woman from one of the local business Facebook groups I belong to. One of her clients wanted to update their website, but they had no login details and didn’t even know what it was built on..They were hoping it was WordPress but they weren’t sure.

Unfortunately the people who built the site had gone out of business, so they couldn’t even contact them to find out how to edit the site.

I offered to have a look for her and after logging into the control panel of their hosting account, found it was a custom built CMS and unfortunately not WordPress. I was able to find the login page and accessed the database and created a new user so she could login and update some of the content.

It reminded me why I prefer building my client websites in WordPress! I highly recommend you make sure your website developer is building your website in WordPress and in a way that is easy for you to update so that is supportable even if they are no longer in business.

What is WordPress?

I’m sure most people have heard of WordPress, but some may not understand exactly what it is. WordPress is a CMS (Content Management System) which means it is designed to help you organise and display your content. Most people still think of it as a blogging platform, but it has become so much more than that, with some very big, well known companies now running their websites on WordPress.

WordPress was released in 2003, so has been around for 16 years and is not going anywhere! I have helped build and maintain several websites for clients who wanted Business Catalyst websites (currently owned by Adobe) and now Adobe have announced Business Catalyst’s end of life as of 26 March 2020. Those clients have spent thousands of dollars on their sites and now need to migrate to another platform. I’m currently in the process of migrating a client’s Business Catalyst site to WordPress and would love to help you if you are in this same situation.

WordPress runs 32% of the internet and between 50-60% of CMS sites. I’ve worked with several other CMS’s (such as Business Catalyst and Joomla) and hands down, WordPress is my favourite.

17 posts are published every second on WordPress sites around the world!

New York Observer, New York Post, TED, USA today, CNN, TIME.com and NBC all use WordPress. For those of us in Australia, Arnotts biscuits, the Herald Sun, The Australian, Red Rooster, Fox Sports and IGA Supermarkets use WordPress too.

7 Reasons I love WordPress

  1. Easy to install and edit
    WordPress prides itself on its 5 minutes installation and support guides to walk you through the installation. It is also extremely intuitive and easy for clients to update and edit their sites themselves with a WYSIWYG editor.
  2. It’s free
    WordPress is Open Source Software and is free! You still have to pay for hosting and possibly a theme/template and premium plugins for some advanced functionality
  3. Lots of support
    If you want to look after your site on your own and get stuck with something, there are literally thousands of forums and online guides and tutorials to help you. It’s also extremely easy to find someone to hire to help you with your site if you need it. In 2014, WordPress was the most requested skill in the world according to Sketch Themes.
  4. Easy to make your site unique
    Because WordPress is open source, developers are always finding ways to improve and build upon the source code. There are thousands of free and paid themes to make your site look amazing.
  5. You can do pretty much anything!
    There are thousands of plugins, both free and paid that will meet most website requirements. There are plugins to secure your site, back it up, make it load faster, for SEO and e-commerce and many, many more. WordPress has even been used to guide missiles!
  6. Security
    WordPress take security seriously. They are always releasing new updates to help keep your site secure. Updates are simple and quick to apply.
  7. Integrations
    WordPress plays well with others! The structure of WordPress sites makes it easy for search engine crawlers to navigate which means better search results for your site. Most themes you download or purchase are mobile responsive to meet google’s new criteria for mobile friendly websites.

    If you ever choose to change hosts, most major hosting companies either have a migration process you can run yourself or will transfer your site over for you.

    There are also many WordPress integrations for third party applications like some of the larger CRMs, ClickFunnels, Mailchimp etc.

The Bottom line is if you want a website that is professional, easy to set up and maintain, easy to find support and gets results, then WordPress is almost always going to be the best solution.

If you have an existing WordPress site and would like some help to update it or add some new functionality, I have a great special running this month where I will give you an hour of my time for free if you purchase one of my maintenance packages (minimum 2 hour package which works out as buy 1 get one free). Hours are valid for 12 months and can be used as and when you need them. Time is billed in 15 minute increments. You can claim your free hour here (add a maintenance package to your cart and use coupon code 1HOURFREE) at checkout:

Or if you’d like a new website or to redesign your current one, you can schedule a call with me here:

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